{"title":"new in hair proud","description":"\u003cdiv id=\"shopify-section-template--15551926730845__1651148750114543b8\" class=\"shopify-section\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"featured-text--root\" data-section-id=\"template--15551926730845__1651148750114543b8\" data-background-color=\"dark\" data-container-width=\"4\" data-light-text=\"false\" data-spacing-above=\"true\" data-spacing-below=\"true\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"featured-text--wrapper\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"featured-text--body medium-body-text\" data-item=\"rte-content\" data-mce-fragment=\"1\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan class=\"metafield-multi_line_text_field\" data-mce-fragment=\"1\"\u003eShop the newest Hair Proud launches here and discover your next haircare must-have!\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","products":[{"product_id":"shine-sauce-10-minute-shine-hair-mask","title":"shine sauce - 10 minute shine hair mask","description":"\u003cdiv data-mce-fragment=\"1\" class=\"ewa-rteLine\"\u003eA 10-minute hair mask to create next level shine - conditions, restores \u0026amp; amplifies shine. Contains a hydrating ceramide and a rice derived protein to help improve the long term health of hair. As well as Macadamia oil to help detangle and smooth hair. Hair is enveloped with a lightweight, high shine gloss finish. Leaves hair softer, detangled, shiny \u0026amp; healthier looking.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\n\u003cstrong fontscheme=\"2\"\u003eCeramide \u0026amp; rice protein \u003c\/strong\u003e-\u003cspan fontscheme=\"2\"\u003e help to keep hair looking healthy\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cstrong fontscheme=\"2\"\u003eMacadamia Oil \u003c\/strong\u003e\u003cspan fontscheme=\"2\"\u003e- detangles \u0026amp; smooths\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cstrong fontscheme=\"2\"\u003eShine enhancers \u003c\/strong\u003e-\u003cspan fontscheme=\"2\"\u003e boost shine \u003c\/span\u003e","brand":"Hair Proud","offers":[{"title":"Default Title","offer_id":41475798564957,"sku":"HP011","price":14.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0563\/1108\/7197\/files\/1-Hair-Proud-Shine-Sauce-PDP1000x.jpg?v=1707906178"},{"product_id":"locks-of-love-scalp-hair-rescue-oil","title":"locks of love - scalp \u0026 hair rescue oil","description":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eA weightless repairing \u0026amp; conditioning scalp and hair oil to help support long term scalp health, helping hair to grow to it’s optimum length. Helps to strengthen \u0026amp; protect hair strands to reduce hair breakages. Hair feels smooth and shiny. Contains a blend of nourishing essential oils, rich in antioxidants, including Rosemary and Argan oils to replenish lost oils in damaged hair. Squalene hydrates whilst our scalp repairing active helps to restore scalp health.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\n\u003cstrong fontscheme=\"2\"\u003eScalp barrier boosting actives\u003c\/strong\u003e\u003cspan fontscheme=\"2\"\u003e contains a blend of essential fatty acids which nourish the scalp helping to boost and restore the scalps moisture retaining ability.\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003cstrong fontscheme=\"2\"\u003eA blend of nourishing oils including Rosemary\u003c\/strong\u003e\u003cspan fontscheme=\"2\"\u003e and \u003c\/span\u003e\u003cstrong fontscheme=\"2\"\u003eArgan Oils\u003c\/strong\u003e\u003cspan fontscheme=\"2\"\u003e help to replenish the lost oils of damaged hair. Packed with essential fatty acids. \u003c\/span\u003e \u003cbr\u003e\u003cbr\u003e\u003cspan fontscheme=\"2\"\u003e\u003cspan class=\"ui-provider a b c d e f g h i j k l m n o p q r s t u v w x y z ab ac ae af ag ah ai aj ak\" dir=\"ltr\" data-mce-fragment=\"1\"\u003e\u003cstrong\u003eSqualane\u003c\/strong\u003e \u003c\/span\u003ethis exceptional hydrator protects, helps to reduce loss of hydration and promotes more healthy looking and feeling hair.\u003c\/span\u003e\u003c\/p\u003e","brand":"Hair Proud","offers":[{"title":"Default Title","offer_id":41575343554653,"sku":"HP009","price":13.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0563\/1108\/7197\/files\/1-Hair-Proud-Locks-Of-Love-PDP1000x.jpg?v=1707906108"}],"url":"https:\/\/www.iamproud.com\/collections\/new-in-hair-proud.oembed","provider":"Iamproud","version":"1.0","type":"link"}